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Beyond Meat, for example, has the goal of reducing the ecological impact of meat consumption. It's not for seasoned vegan vets. It's for nascent, plant-curious
by soulofmischief 4y ago
Beyond Meat, for example, has the goal of reducing the ecological impact of meat consumption. It's not for seasoned vegan vets. It's for nascent, plant-curious folk who just need a little push in the right direction.
- listenallyall 4y agoThe company's goal is to make money, full stop. The way to make money, is to tell a story about reduced ecological impact, which is (like any marketing pitch) heavily biased and short on unintended consequences or contradictory facts. It's an effective marketing plan, because so many people seem to a) believe it without much checking and b) want to believe it, that is, have a healthy conscious by "doing their part" about the environment.
- soulofmischief 4y agoDo you know what a stopgap is? Yes, they want to make money. Yes, it's a great way to get people started on the journey to meat-free diets. What's your problem with that?