The article mentions in passing that similar tech is used to price airline tickets, but the important difference is that airline tickets are now almost universa

The article mentions in passing that similar tech is used to price airline tickets, but the important difference is that airline tickets are now almost universally purchased through sites like Kayak or Travelocity, which allows customers to quickly and easily compare similar trips and make a choice (generally on price). This has resulted in airline ticket prices plummeting in real terms over the past 10 years or so. In apartments, on the other hand, this tech seems to give more power to landlords, unless some smart startup builds a Kayak-for-apartments.