Epic is also just cheaper than steam for developers. Yes, they pay for exclusivity deals, but the developers don't mind much because they're getting an extra 10

Epic is also just cheaper than steam for developers. Yes, they pay for exclusivity deals, but the developers don't mind much because they're getting an extra 10% of revenue. They'd prefer users migrate to the epic store. I wouldn't say that having a better revenue share is "bribing", but maybe their plan was to go up to the 30% rate once they became popular.