It is maybe understandable but also too long for lots of content. You want it to be as short and memorable as possible for anything which has limited "screen"

It is maybe understandable but also too long for lots of content. You want it to be as short and memorable as possible for anything which has limited "screen" time. Which is basically everything, i.e. Radio broadcasts, video streams/adverts, Billboards you drive by, advertisements on websites etc.