The hacker news audience is definitely in a minority demographic of highly tech literate people. You may not always realize it, but just by being in this commu

The hacker news audience is definitely in a minority demographic of highly tech literate people. You may not always realize it, but just by being in this community and participating in our discussions you are miles ahead of many other people. While we may identify and scroll past all sponsored google results (or even use adblockers or custom host files to block certain actors, etc) most other people are not at the same level of computer sophistication and won't necessarily do the same. Ads get clicked a lot.