I think the first misnomer is calling it employment, calling Uber driving a job. It is self-employment at the moment, it is running a business. People starting

I think the first misnomer is calling it employment, calling Uber driving a job. It is self-employment at the moment, it is running a business. People starting their own business should be doing the math ahead of time, understanding costs and income. Uber attempts to obscure information around pay where you do not always know what you are being paid, and makes it hard to tell when you are running at a loss. By controlling pricing and access Uber takes business decisions away from drivers while at the same time calling them independent.