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I think what Nvidia wanted is bully all of their AIBs until one of them breaks and sell to Nvidia. > It seems to me this is part of a strategy to get intel and
by 0x457 4y ago
I think what Nvidia wanted is bully all of their AIBs until one of them breaks and sell to Nvidia.
> It seems to me this is part of a strategy to get intel and AMD tripping over their dicks to get EVGA working on their GPUs
To doubt, margins are slim on GPUs. Intel & AMD have enough infrastructure to not need AIBs.
- madeofpalk 4y agoNvidia makes the chip regardless. Surely they make more money if they sell the whole thing to customers themselves?
- noncoml 4y agoIn the video, there is a quote by Nvidia CEO complaining about AIBs making all the money when they(Nvidia) do all the work
- GekkePrutser 4y agoWeird. I currently have a FE (3080Ti) and I would take this card over an AIB any day. Much cleaner design without all the screaming gaudy plastic panels and RGB lights. No heat pipes sticking out the sides. The problem is the limited availability. They just don't want to sell a lot of them, sadly.
- zargon 4y agoIf you enjoy jet engines in your office, certainly buy a founders edition.
- thulle 4y agoYeah, I'd much rather have some screaming plastic in a case where it can't be seen than a screaming fan that's heard in the next room.
- GekkePrutser 4y agoMy FE is absolutely not too noisy. During 2D use the fans aren't even running, and during 3D the noise is totally fine. I always game with headphones on anyway, so the noise is not an issue either way. But it's really not bad. On this generation at least the cooling solution is fine IMO.
- NavinF 4y agoEh anyone that cares about noise will watercool their GPU.
- 0x457 4y agoWell, in the past, Nvidia would make a reference card design with a horrible cooler and power delivery, then AIBs would make an actual card that you want with proper cooler and power delivery. After some time, production of reference card would slow down or stop and custom cards will dominate. For 10x series, Nvidia decided that AIBs are parasites that leech on Nvidia success and started designing their own "good" cards called Founders Edition that has a good cooling and power delivery. That was not related to the reference design card given to AIBs. 10x series was still meh in terms of cooling, better than reference, but meh compared to say EVGA FTW or really any other AIB card that isn't a reference design. Nvidia, kept nice things like Titan to themselves. For 20x and 30x they doubled down on their own cards, both had good cooler and power delivery. Again, certain consumer chips for only available in Nvidia made cards. Note: in all cases, some AIBs sell generic reference design cards under their brand. > Surely they make more money if they sell the whole thing to customers themselves? It's about who takes the risk. Yeah, their margin for cards is probably better than margin for chips, but: - Nvidia had much smaller supply chain - Nvidia didn't have to deal with distribution - Nvidia didn't have to deal with end customer - Every was sold in bulk - Logistics were not as complicated
- fomine3 4y agoTo be fair Nvidia reference is fine as a rear exhaust card, but average PC user don't want it.
- 0x457 4y agoIt's a fine as somewhat noisy read exhaust card that you won't overclock and hide in a case without glass. There is a use case for them, but like you said, it's not for average PC users.