Markdown (with flavouring, plain one is just too poor) still IMO looks better in its text form, which was main point of it, ASCIIdoc looks a bit worse as pure t

Markdown (with flavouring, plain one is just too poor) still IMO looks better in its text form, which was main point of it, ASCIIdoc looks a bit worse as pure text (altho not bad). But it is probably just plainly "it happened that Big Things adopted it, so more Big Things saw it and also adopted it"