>I don’t know if they still do this, but Amazon would detect if promotions for the products occurred on other sites. Amazon would instruct us to lower the price

>I don’t know if they still do this, but Amazon would detect if promotions for the products occurred on other sites. Amazon would instruct us to lower the prices to match or risk various penalties. I do not remember the exact penalties, but this article seems right. Yeah, that happened with my buddy and I about 5 years ago. We initially had some hacky workarounds but quite quickly they had a human go through and make sure there was nothing that the computer didn't pick up on. Scary quick, too. Even when we figured we could eat shipping/warehousing fees (we had part of our own website's stock shipping out of my friend's house) the Amazon rep complained that it would allow consumers to find a lower price.