This rule doesn’t just mean they can’t raise prices on Amazon, it means they can’t lower prices elsewhere. If another marketplace takes a lower cut, allowing t

This rule doesn’t just mean they can’t raise prices on Amazon, it means they can’t lower prices elsewhere. If another marketplace takes a lower cut, allowing the seller to set a lower price while keeping margins, they can’t do so under this arrangement without taking a hit on Amazon sales. The market should be encouraging finding the lowest-margin distribution path, not artificially propping up prices elsewhere to match Amazon’s margins.