Years ago I got my not-so-tech-savvy parents using an ad blocker on their laptop, and recently when I upgraded them to a new device they briefly experienced the

Years ago I got my not-so-tech-savvy parents using an ad blocker on their laptop, and recently when I upgraded them to a new device they briefly experienced the internet without an ad blocker and thought something was wrong with their brand new computer. Once you experience the digital landscape with ads blocked, you quickly realize the mindblowing amount of advertising people are subjected to thru traditional media. I always wonder how much energy we're collectively wasting by sending people ads that they don't want to see, or will be blocked and never seen at all. What a waste