1. Recurring revenue - revenue is repetitive, with, ideally, a low churn rate. 2. Revenue forecasting (being able to predict growth with higher precision than e

1. Recurring revenue - revenue is repetitive, with, ideally, a low churn rate. 2. Revenue forecasting (being able to predict growth with higher precision than ever before, and also check out how fruitful your marketing campaigns are). 3. Flexibility. If users like your product (there's a real value that your product or service provides to them), they'll stick around. If not, they won't. 4. Profitability. The SaaS model tends to be a lot more profitable (especially in the long term).