I'm a casual twitter user (unfortunately) and the verification badge really is an issue. You see that way before you see the grey "actual name" and before that

I'm a casual twitter user (unfortunately) and the verification badge really is an issue. You see that way before you see the grey "actual name" and before that, you see the nickname which is basically the name of the impersonators target. It's pretty obvious when you read it with common sense but when you initially see it, it looks legit.