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Text is easier for screen readers to read, easier for search engines to parse, easier for control-F to find, easier to copy and paste. Text is a better format f
by lalaithion 4y ago
Text is easier for screen readers to read, easier for search engines to parse, easier for control-F to find, easier to copy and paste. Text is a better format for text, and this allows for companies to embed their logotype design as text with a specific font as opposed to incentivizing them to use an image.
- jfoster 4y agoScreenreader: image "alt" tag should be equivalent, shouldn't it? Arguably better, because the intent of it is more widely understood. Search engine parsing: image "alt" tag should be equivalent again. Copy-Paste: Arguably not better with a font. A raster image will be the same regardless of where you copy-paste it. A logo implemented with a font will only look the same when copy-pasting between applications that are aware of that font. If every company creates their own font-logo, it will just break copy-paste everywhere except their domain.
- lalaithion 4y agoWCAG specifically asks designers to avoid text in images because they're not equivalent. If I embed an image in some text, like `foo <img alt="bar"> baz` then I doubt any search engine can find this for the search query `"foo bar baz"`. I would like to copy and past text-like things as text, without having to copy and paste images. When I want to copy and paste text, I rarely care about matching exact styles. In cases where I want the exact style, I can just screenshot.