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Tumblr - banned 18+ content in 2018(?) in an attempt to make their site more advertiser-friendly and lost most of their userbase within a couple of months. Site
by ycta2334209 4y ago
Tumblr - banned 18+ content in 2018(?) in an attempt to make their site more advertiser-friendly and lost most of their userbase within a couple of months. Site was thriving before that.
- edgyquant 4y agoThis is a dishonest answer. Tumblr died because it’s niche was adult content. Banning your niche is choosing to fail.
- monocasa 4y agoIt doesn't seem dishonest to me; chasing those ad dollars are what led to the supremely stupid decision of banning one of their core niches.
- edgyquant 4y agoWe are talking about platforms where the ads themselves caused users to leave. This is not what happened with Tumblr and it is not a good faith view to say so.
- monocasa 4y agoI only see you attempting to constrain the topic that far, rather than just the ways that advertising based models in general can pervert a company's incentives by turning away their core user base. Sometimes it's just changing the UX until your userbase no longer wants to show up. Sometimes it's literally just banning a huge chunk of your userbase for some reason.
- propogandist 4y agoit's a good thing Marissa Mayer came in to buy Tumblr as a strategic acquisition for Yahoo! for 1 Billion dollars (after Tumblr imploded).