4 ms·
Numerous psychology studies have found that .97 is the new .99 - you're already used to rounding .99 up to $1 but not $.97
by il 18y ago
Numerous psychology studies have found that .97 is the new .99 - you're already used to rounding .99 up to $1 but not $.97
- cstejerean 18y agoI've noticed some stores use the cent amount to indicate other things about the price like what kind of discount has been applied. So for example .97 might mean it's on sale, and .95 might mean it's on clearance.
- cosmo7 18y agoYes, numerous, with the case here being that the number is zero.