They're usually just outsourcing their internal review to you. Some counter goes up or down by a few points, and some manager can pretend they're data driven by

They're usually just outsourcing their internal review to you. Some counter goes up or down by a few points, and some manager can pretend they're data driven by adding these up without context and making decisions based on it. It's a classic case of goodhart's law: when a measure becomes a target, it ceases to be a useful measure.