'Stop making decisions based on engagment measurement' might be a better approach, if what you care about is maintaining the quality of your online social group

'Stop making decisions based on engagment measurement' might be a better approach, if what you care about is maintaining the quality of your online social group. Some social media sites have tons of high-quality original content submitted by people with expertise in their domains, and some are 90% fluff. If you want to attract people who'll make high-quality contributions, getting rid of the fluff is the most important goal.