Probably one of the worst articles I've read on HN in a while. The first five paragraphs contain generic filler, which are then followed by the bombshell that

Probably one of the worst articles I've read on HN in a while. The first five paragraphs contain generic filler, which are then followed by the bombshell that more information about users provides greater opportunity for targeted advertising. Someone's being paid by the word, IMO.