> Engineers who don't appreciate the role of the product/marketing/management layers don't seem to understand that if they had to take on those responsibilities

> Engineers who don't appreciate the role of the product/marketing/management layers don't seem to understand that if they had to take on those responsibilities it would leave them with no time left over to write any code. If nobody takes on those responsibilities Spending on marketing is like building and maintaining a nuclear arsenal in this respect: It is to everyone's detriment (yes, everyone) but if the competition does it, you must also.