answer: more sustainable than "real" meat, sometimes a lot more so. But sustainability doesn't determine popularity, and all the efforts taken to increase popu

answer: more sustainable than "real" meat, sometimes a lot more so. But sustainability doesn't determine popularity, and all the efforts taken to increase popularity (i.e. more engineering and more processing) do increase environmental cost. But plant-based foods are still a big win, probably: the business realities of these products mean that true numbers are not disclosed. btw I hate the term "fake" here - it's not like modern animal-derived food, as consumed in a typical meat-based diet. is somehow "real" or unadulterated. (and for those who hasten to point out that they only eat grass-fed beef, the article notes that its carbon footprint is even higher).