Actually, the most important thing to increases sales is "it must not suck". It seems like we are parsing "simplicity" too much lately. It is not "simplicity";

Actually, the most important thing to increases sales is "it must not suck". It seems like we are parsing "simplicity" too much lately. It is not "simplicity"; it is "it works". Starbucks is not successful primary because their coffee does not give you diarrhea. Oracle DB is not successful because they were the fastest or more features: it actually worked better than other RDBMS on the market. I can also mention SAP (super complex - but it works), etc. Please don't think your customers are stupid. They can handle complexity if your thing does the job well.