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That's why I find advertising such a ridiculous business model for a search engine. Let's spend all this time and money and invent the most amazing technology t
by revorad 15y ago
That's why I find advertising such a ridiculous business model for a search engine. Let's spend all this time and money and invent the most amazing technology to find the best results for any search and then... let's sell the top spot to the highest bidder.
I don't have a better business model to offer, but I do think the world would be better off if Google were more honest about ads and made it more obvious that they were ads.
- piguy314 15y agoThe bid is not the only thing that determines ad placement, Google has a quality algorithm that prioritizes better quality ads. Consequently it's possible for an ad with a lower bid on the same keyboard to trump a higher bid if the ad quality is sufficiently high enough (as determined by the algorithm).
- icebraining 15y agoI don't get it: the ads I see on Google have a clearly different background color. How are they not obvious?
- mkr-hn 15y agoThey're barely distinguishable on my screen.
- robryan 15y agoWithout those ads the amazing search technology wouldn't exist.
- blahedo 15y agoGoogle's search engine predates the ads by quite a few years, actually. You'd be correct to say, "without those ads, Google would necessarily look very different than how it does today," but then, that's nearly a vacuous statement.
- robryan 15y agoTrue, but it's constantly evolving, the technology as we know it today would have been given nowhere near the resources without a large source of income attached. Given that as it stands it is an arms race with ever evolving SEO strategies I don't think it's to big of a leap to suggest that Google Search without the resources it has would be less equipped to keep up.