Nobody wants to be the next linoleum. http://en.wikipedia.org/wiki/Linoleum#Loss_of_trademark_protection http://en.wikipedia.org/wiki/Linoleum#Loss_of_trademar

Nobody wants to be the next linoleum. http://en.wikipedia.org/wiki/Linoleum#Loss_of_trademark_protection http://en.wikipedia.org/wiki/Linoleum#Loss_of_trademark_prot... When I used to read writing magazines, the backs always had a number of paid-for messages saying things like, "You don't xerox a xerox on a xerox".