Probably because it's still a really volatile environment for the companies operating in it, both through regulation and in practice, getting cooperation from b

Probably because it's still a really volatile environment for the companies operating in it, both through regulation and in practice, getting cooperation from banks and payment providers still sucks. It also has it's own little venture capital boom and bust cycle going on. It should really be a straight forward business proposition, but there's a lot of people trying to innovate on the idea with the help of VC cash.