There are countless companies making USB/similar cables. They are a commodity and it's hard for them to stand out. So I use brand (Anker, amazon basics, Apple,

There are countless companies making USB/similar cables. They are a commodity and it's hard for them to stand out. So I use brand (Anker, amazon basics, Apple, etc) and store (amazon.com, best buy, target, etc) to narrow down the countless cable options.