I think it's because they complement better. To be fair, "stories"/snaps are not a product, they are a feature. Reels/Tktks involve a different type of content

I think it's because they complement better. To be fair, "stories"/snaps are not a product, they are a feature. Reels/Tktks involve a different type of content producer than regular stories. On that side, it is "closer" to YT than regular IG And that I think is the impedance mismatch between IG and the Reels side