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IG jumped and chased Snapchat with stories and that was an incredibly smart / successful move. The same strategy isn't panning out with reels, for whatever rea
by danhak 4y ago
IG jumped and chased Snapchat with stories and that was an incredibly smart / successful move.
The same strategy isn't panning out with reels, for whatever reason.
- raverbashing 4y agoI think it's because they complement better. To be fair, "stories"/snaps are not a product, they are a feature. Reels/Tktks involve a different type of content producer than regular stories. On that side, it is "closer" to YT than regular IG And that I think is the impedance mismatch between IG and the Reels side