Google runs about 3% of all the webservers in the world. They have a very vested interest in cheap and clean energy. I don't think it's arrogance at all to lau

Google runs about 3% of all the webservers in the world. They have a very vested interest in cheap and clean energy. I don't think it's arrogance at all to launch a program to explore solutions to the problem when they'd be one of the prime beneficiaries of such a program, and given their corporate culture of "fix things that haven't been done right yet".