Inbound developer interest = company intent (and segment intent). Just make sure your growth motion doesn’t stop there and layers in a way to nab the buyer. S

Inbound developer interest = company intent (and segment intent). Just make sure your growth motion doesn’t stop there and layers in a way to nab the buyer. Standard way is to outright ask for introduction or outbound, but there’s usually a clever referral mechanism you can discover somewhere. e.g. “Ask your marketer for demo content” prompt, but with better copy.