We definitely get a lot more than that for US developers (pricing here: https://www.ethicalads.io/advertisers/#pricing https://www.ethicalads.io/advertisers/#pr

We definitely get a lot more than that for US developers (pricing here: https://www.ethicalads.io/advertisers/#pricing https://www.ethicalads.io/advertisers/#pricing). The CPM is averaged across all the traffic in the network, as most sites have traffic from eg. Poland, as well as the US, and the average ends up quite a bit lower. We also want to underpromise and overdeliver, so we generally keep our published numbers on the conservative side.