I don't even do hourly billing any more - after seeing how miserable many of my friends in the legal world were despite their high salaries and billable rates.

I don't even do hourly billing any more - after seeing how miserable many of my friends in the legal world were despite their high salaries and billable rates. If you can't capture a percentage of the value you're generating, you're not properly focused on generating value. This is what really turned around my ARR on advising. Not true for all levels of advising/consulting, but at the executive/founder level this was the big change.