I mean, it's a simple mechanics problem right. Have you ever tried to lie down and read to your kid from an iPad, or kindle. It's not easy. Also, kids like to u

I mean, it's a simple mechanics problem right. Have you ever tried to lie down and read to your kid from an iPad, or kindle. It's not easy. Also, kids like to use books hard. Reading to them selves, kicking them around a room. I don't think it's a market thing, i think it's a how you use them thing.