Heroku's business model was getting developers hooked w/ their free plan, and then making up the lost revenue by overcharging them once they needed to scale. T

Heroku's business model was getting developers hooked w/ their free plan, and then making up the lost revenue by overcharging them once they needed to scale. This worked because the last thing you want to deal with when your business starts blowing up is moving everything over to a new stack. It's hard to imagine businesses choosing to start with Heroku's overpriced plans w/o first getting hooked with the free samples. On the other hand, I can only imagine the amount of bitcoin mining and DDOS farms that people must try to deploy on their platform every day. It sounds like a never-ending game of cat and mouse. It's remarkable that they offered free accounts for as long as they did.