Why are threads like this always an opportunity for devs to promote their own (usually weaker) search engine variant? Everyone has an idea bent on winning the r

Why are threads like this always an opportunity for devs to promote their own (usually weaker) search engine variant? Everyone has an idea bent on winning the rat race, but at the end of the day, they all get corrupted. I don't agree that the Internet could possibly be dead at this point. There are tons of people worldwide using it all the time, otherwise, marketers wouldn't be making money. "Monopolistic Internet" is possibly a better, and more self explanatory catch phrase or term for what I believe is threatening the future.