Besides the other specific/great tips in this discussion, get a top tech journalist to write about your startup. This will usually happen if you are very intere

Besides the other specific/great tips in this discussion, get a top tech journalist to write about your startup. This will usually happen if you are very interesting _and_ you offer some form of exclusivity - e.g. during a closed beta, etc. Quora has a whole section on this topic, and it's very good. I remember Scobleizer himself giving advices there, if I'm not mistaken.