I had to look up what you meant and found Google's blog post: https://developers.google.com/search/blog/2022/08/helpful-content-update https://developers.googl

I had to look up what you meant and found Google's blog post: https://developers.google.com/search/blog/2022/08/helpful-content-update https://developers.google.com/search/blog/2022/08/helpful-co... Good to hear. But whether Google can achieve it is another thing. Quotes I like: "content created primarily for search engine traffic is strongly correlated with content that searchers find unsatisfying." No shit! I hope some of the websites I've worked on get signaled up the rear end! I've warned site owners not to use too much SEO content, but the forces of copy-cat SEO tactics are stronger than individual developer advice. "Are you writing to a particular word count because you've heard or read that Google has a preferred word count? (No, we don't)." I wish Google had been more plain speaking in the past about this. Better late than never I suppose.