I don't see a problem with behavioral analytics. Anyone can do it, it's not going to break us. What will is one or two organizations having exclusive access to

I don't see a problem with behavioral analytics. Anyone can do it, it's not going to break us. What will is one or two organizations having exclusive access to our behavior and using that info to create a competitive advantage. So I think Apple is moving in that direction more than anyone else. Meta provides demographic info to any advertisers who sign up to use its service and so is not a threat to economic opportunity at all IMO.