IMHO, the WaPo's Social Reader is interesting because it effectively reinvented a product the Post already had — Trove — in a way that was more effective. What

IMHO, the WaPo's Social Reader is interesting because it effectively reinvented a product the Post already had — Trove — in a way that was more effective. What I think will happen is that Facebook will double back in a couple of months and refine what becomes frictionless and what gets friction. If they find ways to make "frictionless" a little less invasive, it becomes a more-useful tool. Saw a mention of ifttt in the thread … Facebook needs to do a bit of that.