9 ms·

Bright colors are an effort to stand out from the crowd. That no longer a laudable goal; now we admire the safe middle of the herd. Don't be unique, don't be un

Bright colors are an effort to stand out from the crowd. That no longer a laudable goal; now we admire the safe middle of the herd. Don't be unique, don't be unusual, don't be noticed.

nicbou 4y ago
I think it's fine not to express ourselves through consumption. That aside, neutral colours are just more practical. They're easier to match, easier to clean, and suit more occasions. It's more economical all around.
- AlexandrB 4y ago
  And the purpose of life is, of course, economic efficiency. /s
Rebelgecko 4y ago
As per the Normcore Manifesto [1], refusing to try rebel when society encourages you to really is the greatest form of rebellion. "If the rule is Think Different, being seen as normal is the scariest thing... Which paradoxically makes normalcy ripe for the überelites to adopt as their own, confirming their status by showing how disposable the trappings of uniqueness are. The most different thing to do is to reject being different all together. When the fringes get more and more crowded, Mass Indie turns toward the middle. Having mastered difference, the truly cool attempt to master sameness." [1]: http://khole.net/issues/youth-mode/ http://khole.net/issues/youth-mode/
- asutekku 4y ago
  I like normcore as a trend but this is just someone trying to justify the trend and trying to make it more meaningful than what it actually is.
- JKCalhoun 4y ago
  This reads like vanilla trying to convince the world that it's really the edgy one.
  - Applejinx 4y ago
    Reads like someone desperately trying to be McLuhan :)
stinos 4y ago
That no longer a laudable goal; now we admire the safe middle of the herd. Don't be unique, don't be unusual, don't be noticed Aren't TikTok and all other self-promotion channels not exactly about being noticed, being unique (or rather thinking you're unique) and so on?
- h2odragon 4y ago
  People who are self promoting on TikTok often wear garish makeup and clothing that they wouldn't wear on a bet in public. Its performance, and you get to do it "privately" in that no one watches you filming, usually. The public audience and risk of embarrassment is apart from the performance. "singing in the shower".
  - cableshaft 4y ago
    As one point of anecdata, my wife started doing TikTok videos recently to help promote her books. She puts on make up and wears cute bows in her hair for the videos. She rarely put on makeup and never wore bows in her hair before doing TikTok. And the bows come off as soon as she's done making the videos.
    - stinos 4y ago
      On the other hand I regularly see people in the street shooting videos, assumingly for TikTok judging by the way they act, in rather plain looking clothes. Which I'm now not sure anymore whether it proves any point or not :P

Bright colors are an effort to stand out from the crowd. That no longer a laudable goal; now we admire the safe middle of the herd. Don't be unique, don't be unusual, don't be noticed.

nicbou 4y ago

I think it's fine not to express ourselves through consumption. That aside, neutral colours are just more practical. They're easier to match, easier to clean, and suit more occasions. It's more economical all around.

AlexandrB 4y ago
And the purpose of life is, of course, economic efficiency. /s

Rebelgecko 4y ago

As per the Normcore Manifesto [1], refusing to try rebel when society encourages you to really is the greatest form of rebellion. "If the rule is Think Different, being seen as normal is the scariest thing... Which paradoxically makes normalcy ripe for the überelites to adopt as their own, confirming their status by showing how disposable the trappings of uniqueness are. The most different thing to do is to reject being different all together. When the fringes get more and more crowded, Mass Indie turns toward the middle. Having mastered difference, the truly cool attempt to master sameness." [1]: http://khole.net/issues/youth-mode/ http://khole.net/issues/youth-mode/

asutekku 4y ago
I like normcore as a trend but this is just someone trying to justify the trend and trying to make it more meaningful than what it actually is.
JKCalhoun 4y ago
This reads like vanilla trying to convince the world that it's really the edgy one.
- Applejinx 4y ago
  Reads like someone desperately trying to be McLuhan :)

stinos 4y ago

That no longer a laudable goal; now we admire the safe middle of the herd. Don't be unique, don't be unusual, don't be noticed Aren't TikTok and all other self-promotion channels not exactly about being noticed, being unique (or rather thinking you're unique) and so on?

h2odragon 4y ago
People who are self promoting on TikTok often wear garish makeup and clothing that they wouldn't wear on a bet in public. Its performance, and you get to do it "privately" in that no one watches you filming, usually. The public audience and risk of embarrassment is apart from the performance. "singing in the shower".
- cableshaft 4y ago
  As one point of anecdata, my wife started doing TikTok videos recently to help promote her books. She puts on make up and wears cute bows in her hair for the videos. She rarely put on makeup and never wore bows in her hair before doing TikTok. And the bows come off as soon as she's done making the videos.
  - stinos 4y ago
    On the other hand I regularly see people in the street shooting videos, assumingly for TikTok judging by the way they act, in rather plain looking clothes. Which I'm now not sure anymore whether it proves any point or not :P