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I see things quite differently, perhaps because I worked at Motorola in the early 2000s when the same thing happened to feature phones. “It is difficult to get
by Kon-Peki 4y ago
I see things quite differently, perhaps because I worked at Motorola in the early 2000s when the same thing happened to feature phones.
“It is difficult to get a man to understand something, when his salary depends on his not understanding it.“
The American market for a lot of things is extremely lucrative on a per-capita basis. So you go and base your business on serving it. And then a growth industry turns into a mature industry, and all your fat margins disappear.
The American smartphone market is mature. The American smartphone market is becoming boring. The number of people getting a new phone every year (or two or three) is rapidly declining. For a growing number of Americans, all phones are good enough.
Fixing the “problem” of the carriers in the US isn’t going to move the needle:
If you get paid by getting a lot of American clicks on breathless articles about new phone features or new phone software, your revenue is in an irreversible decline. Americans largely don’t care!
Pivot or die