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It's not really marketing strictly speaking. Our customers (~2000 contacts) want us to send them email when we release an update or a new product. They willingl
by systemvoltage 4y ago
It's not really marketing strictly speaking. Our customers (~2000 contacts) want us to send them email when we release an update or a new product. They willingly volunteered to sign up. So, this is a little different than MyPillowCompany sending out spammy marketing drip campaigns day in day out. I could technically send "transaction" emails in a python script via AWS SES but it would be nice to have something that can also report bounces, deliverability stats, etc. I am expecting almost no bounces unless customer has abandoned their email. Our mailing list was validated by sending a confirm link to their email during sign up. That said, I am far from understanding how email marketing works and any advice is much appreciated.