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Who was hurt? Someone too lazy to buy ads directly. If you know your audience, then you already know the places where you should advertise. Contact them dire

Who was hurt? Someone too lazy to buy ads directly. If you know your audience, then you already know the places where you should advertise. Contact them directly. I've placed ads directly with dozens and dozens of web sites, podcasts, vloggers, and others. Very often they're more than happy to take your money because they get to keep all of it, instead of a tiny percentage sent back to them by Google, Facebook, etc. Business is hard. Welcome to business.

pessimizer 4y ago
> If you know your audience, then you already know the places where you should advertise. And if your audience is a very odd niche, and you can't find where they congregate, go old school and make a place for them to congregate. If you can't figure out how to market your wiener dog slide without facebook, create a weiner dog site with information about weiner dog health, pictures of weiner dogs, stories about weiner dogs, a weiner dog forum (or at least a link to a weiner dog forum you have created on reddit.) Slap your brand all over everything. Distribute other weiner dog products along with your weiner dog slide. If you couldn't find anywhere on the internet that weiner dog owners congregate (and you really made an effort), eventually after you do this every weiner dog owner will know about you either directly or through word of mouth.
- Cederfjard 4y ago
  That’s way more difficult than just asking Facebook who already knows, though. You could go out of business before you manage to build that audience, if you ever would have. I’m not saying that makes Facebook’s invasion of their users’ privacy alright (I personally haven’t pondered it enough to have a well-thought-out opinion), but I really disagree with the grandparent comment that the only businesses that suffered negatively from Apple’s move did so because they were lazy.
  - mrguyorama 4y ago
    >That’s way more difficult than just asking Facebook who already knows, though. You could go out of business before you manage to build that audience, if you ever would have. Cry me a river. If your business can only be sustained by a 3rd party implementing a massive, global, impossible to avoid and opt out of tracking and surveillance apparatus, I genuinely don't care if it fails. Weiner dog slides aren't that important.
    - Cederfjard 4y ago
      That’s a valid opinion. My point was just that arguing that this change has had no effect on small businesses (except those who are run by ”lazy” people) doesn’t make much sense. But that doesn’t necessarily mean it’s wrong, of course.
      - Cederfjard 4y ago
        That Apple’s change is wrong, I mean.

pessimizer 4y ago

> If you know your audience, then you already know the places where you should advertise. And if your audience is a very odd niche, and you can't find where they congregate, go old school and make a place for them to congregate. If you can't figure out how to market your wiener dog slide without facebook, create a weiner dog site with information about weiner dog health, pictures of weiner dogs, stories about weiner dogs, a weiner dog forum (or at least a link to a weiner dog forum you have created on reddit.) Slap your brand all over everything. Distribute other weiner dog products along with your weiner dog slide. If you couldn't find anywhere on the internet that weiner dog owners congregate (and you really made an effort), eventually after you do this every weiner dog owner will know about you either directly or through word of mouth.

Cederfjard 4y ago
That’s way more difficult than just asking Facebook who already knows, though. You could go out of business before you manage to build that audience, if you ever would have. I’m not saying that makes Facebook’s invasion of their users’ privacy alright (I personally haven’t pondered it enough to have a well-thought-out opinion), but I really disagree with the grandparent comment that the only businesses that suffered negatively from Apple’s move did so because they were lazy.
- mrguyorama 4y ago
  >That’s way more difficult than just asking Facebook who already knows, though. You could go out of business before you manage to build that audience, if you ever would have. Cry me a river. If your business can only be sustained by a 3rd party implementing a massive, global, impossible to avoid and opt out of tracking and surveillance apparatus, I genuinely don't care if it fails. Weiner dog slides aren't that important.
  - Cederfjard 4y ago
    That’s a valid opinion. My point was just that arguing that this change has had no effect on small businesses (except those who are run by ”lazy” people) doesn’t make much sense. But that doesn’t necessarily mean it’s wrong, of course.
    - Cederfjard 4y ago
      That Apple’s change is wrong, I mean.