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Overgrown Amazon.com
- mishmax 18y agoAmazon is insanely paranoid about running A/B tests on its front page and optimizing it for the bottom line. And what do they find? This "cluttered" design makes people buy more stuff. It's hard to argue with $$ numbers.
- unalone 18y agoYeah. Amazon is one of those rare sites where it actually benefits from cramming as much as possible onto one page.