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> The result is that the software experience of the Lightning often feels trapped in the past, with no clear path to the future because Ford’s real software eff
by kodah 4y ago
> The result is that the software experience of the Lightning often feels trapped in the past, with no clear path to the future because Ford’s real software efforts lie elsewhere.
I have a Ford Fusion. The software has remained essentially untouched since I bought it. They rely almost entirely on Android Auto, which has it's own host of bugs and incompatibilities.
There's a primary learning from Tesla to be made here: infotainment is a core part of the business. Build it in house.
- symlinkk 4y agoI disagree, Android Auto and Apple CarPlay are great. The problem comes when the manufacturer’s interface collides with the Android / Apple interface. Just build a great touchscreen, let Android / Apple handle everything they can, and leave the rest (HVAC controls, volume controls) as physical buttons and switches. You get the best of both worlds - no need to pay an in house team of software engineers who will never be able to compete with Google or Apple anyway, and you please your customers who by and large want physical buttons and knobs.