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I'm 90% sure Amazon paid SNL to make this ad (SNL does paid brand integration in various skits, see Tom Scott's video on product placement for other examples ht
by kn0where 4y ago
I'm 90% sure Amazon paid SNL to make this ad (SNL does paid brand integration in various skits, see Tom Scott's video on product placement for other examples https://www.youtube.com/watch?v=L-x8DYTOv7w https://www.youtube.com/watch?v=L-x8DYTOv7w). It's a spoof commercial where the product advertised isn't what's being made fun of. The set is unusually authentic to actual Amazon Go stores, down to the "just walk out" logo signage, and the loud and clear message of the ad is that you should stop worrying and trust Amazon. They're lampshading people's distrust of automation, especially in a liberal context of racial equity, and demonstrating that actually Keenan was really silly for thinking a computer would be racist.
- bigmattystyles 4y agoSame with Alexa silver. That being said it was pretty funny. https://youtu.be/YvT_gqs5ETk https://youtu.be/YvT_gqs5ETk
- deepdriver 4y agoCorporate AI would never be racist. Just ask Microsoft Tay, or Meta's latest chatbot, or Google Photos, or GPT-3 prior to hard-coded tweaks...
- allenu 4y agoI was thinking it looked way too much like the real thing. As soon as I caught on that it wasn't making fun of the actual service, yeah, I started thinking it was a paid spot as well.