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That blinking is the notorious Drift “chat bot”. One of our marketing people convinced the CEO it wound generate tons of leads, while everyone else objected to
by tatersolid 4y ago
That blinking is the notorious Drift “chat bot”. One of our marketing people convinced the CEO it wound generate tons of leads, while everyone else objected to how annoying the whole thing was. Especially given the very high costs.
Six months later: only four visitors ever chatted with the bot, zero leads generated, marketing person no longer with company. Drift bot code ripped out after 180 days, but we’re still paying the contract the idiot from marketing signed.
Tip for startups: annoying people is not a viable business model.