He is telling you how to create a successful startup (see: the ordered list under "Some advice:"). He just also sprinkles in little hints on how to wow him pers

He is telling you how to create a successful startup (see: the ordered list under "Some advice:"). He just also sprinkles in little hints on how to wow him personally. He talks about how he scolds CEOs/entrepreneurs because he doesn't agree with how they're doing things or what they think will make them succeed. Yet he can only speculate on what might make you succeed. That's the same as Darren Rowse (problogger.net) not having a blog and never having blogged before but still giving you advice on how to become a pro blogger.