The most adamant feedback I’ve ever had from a user was for a feature that involved making a big solid block of colour on this particular page of a website flas

The most adamant feedback I’ve ever had from a user was for a feature that involved making a big solid block of colour on this particular page of a website flash constantly if a particular status was present in the data. I stood there pointing at a screen saying “are you really sure you want this…” (gesturing to how large it would be on their screen) “to flash bright red on and off every few seconds” … We knew it was a bad idea, implemented it, and then pushed it to the preview environment, leaned back and waited, 5 minutes later the person comes up stairs and says “you have to change it”… and another and another keep saying it needs changing for the 15 minutes it takes us to turn it back off… Sometimes users are definitely wrong and you absolutely know it… but sometimes, just sometimes… you might still want to listen to them in order to get them to actually listen to you and talk a little more deeply about how to solve their problems.