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While he doesn't call it out these ideas mirror Clayton Christensen's Jobs To Be Done. For people who are interested in this concept that would probably be a go
by patches11 4y ago
While he doesn't call it out these ideas mirror Clayton Christensen's Jobs To Be Done. For people who are interested in this concept that would probably be a good place to start looking, as there are a lot of articles and related resources under that name.
- wakahiu 4y agoFound it: https://hbr.org/2016/09/know-your-customers-jobs-to-be-done https://hbr.org/2016/09/know-your-customers-jobs-to-be-done It was good read.